Thanks to advances in digital technology, entertainment is now delivering richer, deeper and more immersive experiences for audiences. Content and experiences now deftly blend reality with the virtual, offering multiple entry points and deeper experiential layers. Today’s empowered audience expects freedom: to explore, experiment and most importantly, participate.

Even without a good camera, you can make a great video. One way is to make the video "about" being cheaply made, like the Blair Witch Project or the experimental films of Kuchar. If you aren't going for the D.I.Y. aesthetic, one way to make a cheap camera still look good is to focus on keeping the camera level, using a tripod or other flat surface. As far as editing goes, there are some great movies that don't have any edits at all, like Warhol's Vinyl or Snow's Wavelength. That said, you'll probably want to edit. Check out free or low-cost editing programs online.

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It’s okay not to have a lot of views or audience interaction when you start out. Everybody has to start somewhere, and some channels naturally have more mass appeal than others, which gives them an advantage in picking up new viewers. But as you create and publish more videos, your viewership should grow over time. Having lots of videos, but almost no views, can make your channel seem amateurish to the viewers who do come along.

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Welcome to the Future of remote events! Technology has once again become the answer to many of corporative needs and virtual events are the chosen setting for the professionals and the business leaders who did not want to be left behind.  Because numerous meetings and events have canceled, postponed, or rescheduled due to the coronavirus outbreak, NextGen Event Co. has been finding fresh and innovative ways to keep clients and event pros moving forward in the virtual world. Some examples include Virtual event platforms utilizing avatars to provide a gamified yet connected experience for guests and planners alike. Think: The Sims—but for meetings and events!

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Even without a good camera, you can make a great video. One way is to make the video "about" being cheaply made, like the Blair Witch Project or the experimental films of Kuchar. If you aren't going for the D.I.Y. aesthetic, one way to make a cheap camera still look good is to focus on keeping the camera level, using a tripod or other flat surface. As far as editing goes, there are some great movies that don't have any edits at all, like Warhol's Vinyl or Snow's Wavelength. That said, you'll probably want to edit. Check out free or low-cost editing programs online.
It’s okay not to have a lot of views or audience interaction when you start out. Everybody has to start somewhere, and some channels naturally have more mass appeal than others, which gives them an advantage in picking up new viewers. But as you create and publish more videos, your viewership should grow over time. Having lots of videos, but almost no views, can make your channel seem amateurish to the viewers who do come along.

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More than mere pandemic stopgap solutions, virtual gigs and festivals have long-term potential. Apart from the huge, borderless audiences, they also provide valuable opportunities for both inclusivity and transcendence. As Lost Horizon’s creative director Kaye Dunnings explained at the (also virtual) CogX festival in London recently, “You can transcend anything through an avatar. You can create it how you want and customize it yourself. People that maybe are limited physically can walk anywhere, jump and bounce and teleport around the space.”

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