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3D Virtual platforms provide a way of connecting in places which break the constrains of physical environments, becoming tools of extraordinary power in situations where a company has delegates in various geographical areas, remote workers or in the case of requiring a number of participants to be involved. While it is true that applications such as Zoom or hangouts are effective options for video conference meetings or web seminars, they are not designed to hold events where hundreds of attendees take part simultaneously and aim to interact with each other.
Offering an interactive, multi-stage experience with a stellar line-up of DJs, underground acts and visual artists, Lost Horizon was streamed live via Twitch and Beatport and across social media on 3 & 4 July. Created in partnership with Sansar, Wookey Technologies’ photorealistic platform for events, the festival took place in a 3D rendered game-like landscape complete with “computer-generated avatars and green screen ‘hologram’ performances.” Much like any other festival, attendees in virtual reality (VR) were able to wander from stage to stage and chat and interact with others, with one key difference: at Lost Horizon, they were avatars.
On the other hand, B-roll is the process of using alternative footage spliced together with the main footage. What it does is that the alternative footage complements the main footage or the story you’re presenting. A typical example is when you’re narrating a story, or when you’re doing an interview. It would be too boring to watch at the person talking. B-roll is what makes it exciting and engaging for viewers.
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